Adding Google Analytics Tracking ID On Your Website
The google analytics tracking ID helps us to collect data and track our site’s performance.
Now we finished creating our site, installed a beautiful template, wrote a good article and then start promoting to thousands of audience.
Do we actually have any idea about what’s going on?.
Tracking the effectiveness of your site is very relevant, it helps you get to know what works and what’s not working at all.
In this case, we use a simple tool to gather info and provide accurate information.
In our previous article, we learned the basic guide on google analytics, let’s brush through what we’ve discussed earlier.
We already know that google analytics helps us find data from 4 key areas;
These enable us to identify the “loopholes” in our site before we take a step to find solutions to serious problems.
let’s break them down in simple terms.
Audience: Helps us understand more about our users.
Aquisition: Shows where our users are coming from(traffic source).
Behavior: Summarizes what users do after they arrive on the website
Conversions: Shows how well our site performs against goals and revenue.
If you grasped these key basic concepts, then it’s time to gather some info.
What we must do first is to install our google analytics tracking ID to send us valid reports.
How do we do that?
A. By creating a property. You can create one analytics property for each website you want to compile data for.
Creating a property generates a google analytics ID, which you’ll use in your gtag.js installation.
B. Finding your ID. You’ll use this google analytics ID in your setup.
Copy and paste the global site tag to each web page you want to measure. Add the tag right after the openingtag on each page.
Finding your tracking ID
To find it:
- Sign in to your google analytics account here. Please make sure you have a gmail account. If you don’t have one then sign-up here.
- Click Admin.
- Select an account from the menu in the ACCOUNT column.
- Select a property from the menu in the property column.
- Under “PROPERTY”, click click Tracking Info > Tracking Code. Your Google Analytics user ID is displayed at the top of the page.
The Global Site Tag
The global site tag is several lines of programming code that you’ll need to paste on to each page of your site.
Your customized global site tag appears in a text box under the heading “Global Site Tag (gtag.js)”.
Copy the entire contents of the text box.
<!– Global Site Tag (gtag.js) – Google Analytics –>
… (Put your customized programming code here)
Paste it immediately after the tag on each page of your site.
For Blogspot Users (Blogger)
- Login to blogger dashboard
- On the left navigation, click on themes, and then select HTML
Press and hold Ctrl + F and then type in, hit enter to search for the tag. Copy the tracking code and paste it just below the tag.
For WordPress Users
- Login to your wordpress dashboard
- Go to Appearance, click on “theme editor” in the following options, You will see header.php, open file and searching for the tag, paste the code below it and then finally update.
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